Verticals Archives


Local Search in Europe: Google Maps vs. Yelp vs. TripAdvisor (Nobody Wins)

Tweet I’m just getting back from a family vacation in Italy and Amsterdam. I’m struggling a bit to get back into “work mode.” Nonetheless, I wanted to share some local search related thoughts and observations from my travel experiences, especially around TripAdvisor, Google Maps and Yelp, all of which I used very extensively — to my […]

Web Pros: GoDaddy’s Potential 3 Million Person Salesforce

Tweet I spent some time earlier this week talking to GoDaddy about the company’s forthcoming (now in beta) GoDaddy Pro product suite. It’s a set of tools and services adapted for small web design and developer shops. These folks in turn service mostly small businesses. This product line is partly built on top of GoDaddy’s […]

Facebook Buys TheFind: Great Potential That Could Be Wasted

Tweet In something of a surprise, last week Facebook announced it was buying shopping engine TheFind. TheFind will now shut down as its team joins Facebook. Below is the statement that was posted on TheFind’s site: For the last nine years, we’ve worked hard to bring you a shopping experience that’s easy, efficient and fun […]

Google Killing Helpouts Learning Program

Tweet Almost exactly a year ago I wondered aloud how Helpouts was doing and whether it had any traction. My sense was “no” and that the service was languishing. I’ve always thought it was a good idea with great potential for both users and providers. But either Google didn’t push it enough to the consumer public […]

Google Now Becomes “Platform,” Incorporates Third Party Content, Apps

Tweet Yesterday Google announced Q4 and full year 2014 results. The company made a boatload of money ($18 billion) but still fell short of Wall Street expectations. That resulted in a short-lived stock drop, which recovered as people realized things “weren’t as bad as feared,” to quote one analyst. Google continues to struggle in mobile […]

LSA Insights: New Tool With Real Local-Media Campaign Data Across Channels

Tweet This morning The LSA formally announced a new media performance, benchmarking and planning tool: LSA Insights. This has been in development and beta testing for the past two years. It’s “mature” enough for launch but it will continue to add data and categories over time. When I joined LSA late last August I was surprised and […]

Report: Zomato Buys Urbanspoon for Roughly $50 Million, Entering US Market

Tweet International restaurant directory Zomato is reportedly entering the US in a splashy way: it has bought Urbanspoon from IAC. Based in India but operating in 130 cities around the world, Zomato raised $60 million from Sequoia Capital late last year and has raised over $100 million to date. The rumored purchase price is that […]

Tomorrow’s Webinar: The Future of SMB Digital Ad Sales

Tweet Late last year the LSA published a white paper I wrote with Neal Polachek on the future of local digital media sales. It doesn’t offer a definitive list of solutions but clearly lays out the challenges, questions and issues facing traditional media publishers and digital-only channels. Tomorrow at 2pm Eastern 11 Pacific, Neal Polachek, Kerry Baldwin […]

ReachLocal Co-Founders Back in SERVIZ with New Marketplace

Tweet ReachLocal co-founders Zorik Gordon and Michael Kline have formally launched SERVIZ. The successor to ReachLocal’s ClubLocal, which was spun out when the two left the company, they call SERVIZ “an on-demand home services company.” I might use the more descriptive term “end-to-end marketplace.” Regardless of the precise terminology, SERVIZ joins a segment of companies […]

Apple Pay Triggered eBay-PayPal Spinoff

Tweet This morning eBay announced that it would split itself into two publicly traded companies in 2015: eBay and PayPal. Beyond ongoing pressure from investor Carl Icahn, the announcement of Apple Pay was likely the trigger for the decision. Here’s what eBay said this morning: eBay Inc. today said its Board of Directors, following a […]