Product inventory Archives


Where Ads Becomes PayPal Media Network

Tweet As reported and tweeted earlier today, PayPal has taken “Where Ads,” the “hyper-local” mobile display network from Where.com and made it the basis of something larger that it’s calling the “Pay Pal Media Network.” Walt Doyle, former CEO of Where.com, is now the GM of the PayPal Media Network. Here are the essential facts, […]

Infographic: Comparing Local Inventory Providers

Tweet Goodzer, in a selective and self-serving exercise, offers an “infographic” (make it stop) that compares its inventory data to that of Google and Milo (eBay). Goodzer’s data come from crawling vs inventory feeds. That methodology allows Goodzer to grab more data (from retailer websites) but offers an imperfect window into whether the product is […]

Local.com Wins Broad Patent for Online –> Offline Shopping

Tweet Through its acquisition of Krillion Local.com has gained a broad patent that covers presentation of inventory data online, for local/offline retailers. It also has an advertising component. This is the latest in a number of patents issued to Local.com. The patent (8,032,427), “System for providing localized shopping information,” was issued on October 4. Here’s […]

Local.com Creates Rich Media Ads with Real-Time Product Inventory

Tweet Mashing up the assets of two recent acquisitions (Rovion and Krillion) Local.com announced new display ad units that show real-time inventory data from major retailers. Local.com plans to put these units on its publisher network of 1,400 local media sites and elsewhere online. These ads are essentially the same as Krillion-powered retail ads that […]

Goodzer Doing Well in SEO

Tweet Here are two examples where retail inventory finder Goodzer appears to be doing quite well in SEO: Right now the company is only indexing products in the greater NYC metro area. But co-founder Dmitry Pakhomkin previously told me that it could quickly duplicate its effort for any city in the world. Goodzer obtains its […]