Online shopping Archives Creates Rich Media Ads with Real-Time Product Inventory

Tweet Mashing up the assets of two recent acquisitions (Rovion and Krillion) announced new display ad units that show real-time inventory data from major retailers. plans to put these units on its publisher network of 1,400 local media sites and elsewhere online. These ads are essentially the same as Krillion-powered retail ads that […]

Powered by Milo, eBay Offers ‘Gifts Nearby’

Tweet eBay is already putting its Milo acquisition to work with a new site that shows products in stock offline: Gifts Nearby. Participating retailers include BestBuy, Target, Office Depot, Radio Shack, Sears, Lowes.

Report: Facebook about to Enter Deals Space

Tweet Since very early this year I’ve been speculating about Facebook’s opportunity in “social shopping” and/or group buying. Now it appears Facebook is getting ready to make a move. According to the AllFacebook blog, Facebook is testing a deals offering — although the company won’t comment. I would be very surprised if Facebook eventually didn’t […]

In-Stock, Nearby Goes Live on Google

Tweet Google promised to bring local inventory data to online and mobile shopping and the company has started to roll the program out. According to a post on the Google Mobile Blog today: if you’re searching for a product that is sold by participating retailers, including Best Buy, Sears, Williams-Sonoma, Pottery Barn, or West Elm, […]

Yipit, Group Buying and SMBs

Tweet I recently wrote a short post about Groupon and the growing phenomenon of group buying online. Among the several companies I mentioned in the post was Yipit. I lumped the company in with several others as purveyors of local deals to consumers. Shortly thereafter I was contacted by the co-founders of Yipit (who wanted […]

Milo Raises $4 Million for Local Shopping

Tweet Milo is seeking to do what nobody has really done successfully so far: create a true online-offline shopping destination. There are several companies out there aggregating and distributing inventory data (e.g., Krillion), but no one has created a successful consumer destination. ShopLocal has largely abandoned its consumer shopping model and become a marketing services […]

ShopLocal's Data, Ads Showcased

Tweet ShopLocal has been busy with its dynamic search marketing product, pushing its data out to third parties and with new presentations of its circulars. Here’s an example of “Circular Central” on the Gannet-owned IndyStar site (Gannett owns ShopLocal as well). While it’s been up for the past several months, I recently rediscovered it. Yahoo! […]

Shouldn't Most 'Product Search' Count as Local?

Tweet On Wednesday morning I’m moderating a panel at the Web 2.0 event in San Francisco: “Local is the New Global.” It features the CEOs of Zvents, TheFind, NearbyNow and Krillion. Interestingly three out of four of these companies are product-related and have nothing to do with services — the area everyone tends to focus […]

ShopLocal Powers New Yahoo! Deals Site

Tweet ShopLocal has a significant and far-reaching partnership with Yahoo! I wrote about it some time ago. One manifestation of that is a new “Circular Central,” featuring coupons, retailer sales and deals of other sorts. This takes the ShopLocal-managed retailer content and puts it in one very prominent place on Yahoo! This content is certain […]

More on Research Online, Buy Offline

Tweet Nielsen put out consumer research in May that showed 80% of consumer electronics purchasers bought from a store whose Web site they visited first. Here are some additional data from that survey in graphical form (click to enlarge) involving “high consideration” purchases. The question is: “Why did you make your most recent purchase in […]