Enterprise Archives

Yelp’s Move into ‘Commerce’ Both Smart and Inevitable

Tweet For quite some time I’ve been writing about the shift — or rather the need for companies to shift — from merely delivering impressions or clicks to SMBs to getting more directly into providing services that are central to SMB “operations” (Demandforce was an early model). Yesterday Yelp did that with the launch of […]

Gallup: 70% of Workforce ‘Not Engaged,’ Costs Billions in Lost Productivity

Tweet According to a report from Gallup 70% of American workers are either not-engaged or actively disengaged, which means they’re disruptive and undermining workplace productivity. And here’s a related stat: “Gallup estimates that actively disengaged employees cost the US $450 billion to $550 billion in lost productivity per year.” There are two competing potential reactions […]

Microsoft’s New Anti-Google Docs Ads

Tweet The city of Boston just said that it will be replacing Microsoft Exchange Server and Outlook with Gmail. Other municipalities have also done so, largely because of cost and IT savings over time. In addition Microsoft is feeling frustrated with the negative publicity and critiques of Windows 8. Its tablets have not sold particularly […]

Yelp, T-Mobile Team Up For Customized App

Tweet Yelp and T-Mobile announced last week that “a customized version of the Yelp mobile app” will now be pre-loaded on select Android devices. Those include the Samsung Exhibit II 4G, T-Mobile myTouch and T-Mobile myTouch Q smartphones. Here’s the customized part: The Yelp app for T-Mobile Android devices features new advanced filters to make […]

Skype and ‘Customer Service Is the New Marketing’

Tweet It’s not clear whether this was planned or a response to the negative reaction that I and others had yesterday to the $1 credit that Skype offered to compensate people for the recent outage. I got an email this morning extending my Skype subscription by a week: “As a valued customer of Skype, we […]

LinkedIn Buys ChoiceVendor: ‘Yelp for B2B’

Tweet LinkedIn announced that it had acquired ChoiceVendor, a small-business oriented vendor review site. This is how founder-CEO Yan-David Erlich described it at launch back in September of 2009: “a website that helps business professionals find and manage their vendors—anything from payroll to IT to catering.” He also wrote about the future of recommendations in […]

Clickable Aims for SMB Market

Tweet Clickable is getting a fair amount of press lately. The company is a kind of analytics tool and dashboard for ad network and SEM campaign management. I met with CEO David Kidder in New York a couple of months ago and was very impressed with the “actionable” nature of the platform. In other words, […]

Google Apps Enterprise Push

Tweet The Guardian reports on CapGemini jumping on the Google Apps bandwagon (at the behest of Google of course): Google has linked up with IT consultancy and outsourcing specialist CapGemini to target corporate customers with its range of desktop applications, in the search engine’s most direct move against the dominance of Microsoft. CapGemini, which already […]

What if Google Bought Earthlink?

Tweet Some time ago it occurred to me that Google might buy an ISP. It made sense to me then as a potential channel to small businesses. But now it makes even more sense from a variety of perspectives. Let’s step back for a minute. Google has recently been pushing to open up Internet access […]

Google-Salesforce Partnership

Tweet An extension of their existing AdWords relationship, Google and Salesforce.com are offering a more tightly integrated application or suite of applications to enterprise users and advertisers: Salesforce Group Edition featuring Google AdWords provides an integrated and effective solution that gives companies of all sizes all the tools they need to acquire new customers and […]