Poll Suggests Facebook Home Maybe Not So Welcome

CCNET Facebook Home PollNET has posted a poll about Facebook Home suggesting there’s limited interest. Of course the survey population consists of (generally tech-savvy) readers of the site and is not representative of the US consumer population as a whole. Still it’s interesting as one data point.

Yesterday I published Retrevo (pre-announcement) survey data that asserts most users (82%) are not interested in a “Facebook Phone.”

After seeing Home in person yesterday I’m interested to use it, not on my primary phone, but perhaps on a demo or second phone. Facebook has yet to answer data/tracking/privacy questions about Home to my satisfaction.

I do think there’s a significant opportunity here, especially in local, if Facebook can gain sufficient adoption for Home and elevates Local Search to a sufficiently visible level on the device.

Looking at the numbers to the right: if Facebook were successful in getting 21% of US users to download and install Home that would translate into roughly 35 million people.

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    [...] some early indications that Home may face an uphill climb, it could prove to be popular with die-hard Facebook users. [...]

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