At the consumer electronics IFA show in Berlin Germany yesterday Google CEO Eric Schmidt gave the closing keynote. You can find general coverage at SEL and here. I captured some of the mobile-related datapoints at Internet2Go.
Among them Schmidt said the following: “One in three queries from smartphones is about where I am.” This compares to Google’s earlier estimate about PC search that 20% of desktop queries were related to location.
According to Nielsen smartphones now are about 25% of all handsets in the US.
Schmidt didn’t talk about a local search figure for mobile devices overall — non-smartphones dominate — but smartphones and smartphone-like devices will continue to grow and become dominant eventually (Nielsen predicts late next year).
You can also watch the full speech here.




September 9th, 2010 at 12:53 am
[...] vouch for the accuracy of his post, but it’s worth checking out. Greg Sterling points to a speech from Eric Schmidt this week in which he says, "One in three queries from smartphones [...]
November 12th, 2010 at 1:01 pm
[...] popular data point sourced to Google is not an internal Google number: “One in three queries from smartphones is about where I am.” In the “telephone game” of data repetition that evolves into “one third [...]
April 12th, 2011 at 6:00 pm
[...] “1 in 3 queries from smartphones are about where I am,” said Google’s Eric Schmidt. [...]
May 4th, 2011 at 5:01 pm
[...] A higher percentage of local-mobile searches happen on Bing than on Google. Google says 33% of mobile searches have local intent, while 53% of Bing’s mobile searches are [...]
May 11th, 2011 at 3:52 am
[...] A higher percentage of local-mobile searches happen on Bing than on Google. Google says 33% of mobile searches have local intent, while 53% of Bing’s mobile searches are [...]
May 11th, 2011 at 9:53 pm
[...] A higher percentage of local-mobile searches happen on Bing than on Google. Google says 33% of mobile searches have local intent, while 53% of Bing’s mobile searches are [...]
June 2nd, 2011 at 2:25 pm
[...] [...]
June 11th, 2011 at 3:14 am
[...] example, 53 percent of mobile searches on Bing have a local intent. Eric Schmidt from Google also said “1 in 3 queries from smartphones is about where I [...]
June 23rd, 2011 at 8:24 am
[...] higher percentage of local-mobile searches happen on Bing than on Google. Google says 33% of mobile searches have local intent, while 53% of Bing’s mobile searches are [...]
June 23rd, 2011 at 5:47 pm
[...] higher percentage of local-mobile searches happen on Bing than on Google. Google says 33% of mobile searches have local intent, while 53% of Bing’s mobile searches are [...]
September 19th, 2011 at 5:16 pm
[...] higher percentage of local-mobile searches happen on Bing than on Google. Google says 33% of mobile searches have local intent, while 53% of Bing’s mobile searches are [...]
September 20th, 2011 at 11:02 am
[...] higher percentage of local-mobile searches happen on Bing than on Google. Google says 33% of mobile searches have local intent, while53% of Bing’s mobile searches are [...]
December 24th, 2011 at 3:00 pm
[...] 53 percent of mobile searches on Bing have a internal intent. Eric Schmidt from Google also said “1 in 3 queries from smartphones is about where we [...]
January 31st, 2012 at 5:40 pm
[...] on mobiles than on desktops/laptops (one third of all mobile search queries are location based according to Google, 53% according to Bing), and users will probably search differently on Google TV, if and when it [...]
February 22nd, 2012 at 5:56 pm
[...] A higher percentage of local-mobile searches happen on Bing than on Google. Google says 33% of mobile searches have local intent, while 53% of Bing’s mobile searches are [...]
February 26th, 2013 at 1:06 pm
[...] “1 in 3 queries from smartphones are about where I am,” said Google’s Eric Schmidt. [...]