Apple Buys Its ‘Google Earth’

Last year Apple acquired Google Maps competitor Placebase. Its team became the core of an Apple “geo team.” Now Apple has acquired another mapping company, Quebec-based Poly 9. The company produces a 3D Google Earth-like mapping product that doesn’t require a software download or plug-in:

Here’s the feature set:

With this acquisition it seems inevitable that Apple will offer a competitor to Google Maps on iOS devices or replace them entirely with its own products.

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One Response to “Apple Buys Its ‘Google Earth’”

  1. Apple moves away from dependence on Google « Adam Safire's Blog says at

    […] In the short term, and with Poly9 specifically, Apple is buying "its Google Earth," analyst Greg Sterling writes today. […]

  2. Apple Prepares For Life After Google (AAPL, GOOG) « Apple News Daily says at

    […] In the short term, and with Poly9 specifically, Apple is buying "its Google Earth," analyst Greg Sterling writes today. […]

  3. xavier says at

    Not sure if it’s an antenna issue, but the site does not load.

  4. pinboard July 15, 2010 — arghh.net says at

    […] Apple Buys Its ‘Google Earth’ Apple buys its Google Earth See "points of control" @johnbattelle and I talk about for #w2s […]

  5. Apple Moving To Close Gap With Android On Speech, Navigation says at

    […] July 2010 Apple bought very Google-Earth-like Poly9, which offers 3D […]

  6. Apple Maps Inevitable As Company Acquires 3D Mapper C3 says at

    […] Poly9, a Google Earth-like product […]

  7. Apple Maps Inevitable As Company Acquires 3D Mapper C3 | SEO TIPS - AFFILIATE GUIDE - BLOGGER TIPS says at

    […] Quebec-based Poly9, a Google Earth-like product (2010) […]

  8. Apple Maps Inevitable As Company Acquires 3D Mapper C3 | Market 7 says at

    […] Poly9, a Google Earth-like product […]

  9. Apple Appears To Displace Google Maps With Own Maps In Some Cases says at

    […] Quebec-based Poly9, a Google Earth-like product (2010) […]

  10. Report: Apple Replacing Google Maps With Own Product In iOS 6 | | IntoxicativeIntoxicative says at

    […] last October. In addition to C3 Apple acquired Placebase in 2009 and Quebec-based Poly9, a Google Earth-like product in […]

  11. The Apple/Google war rages on; manifests itself in Maps says at

    […] has made several mapping acquisitions since 2009, including Placebase, Poly9, and C3 Technologies and rumors suggest that its been spending the last few years combining them […]

  12. The Apple/Google war rages on; manifests itself in Maps – ZDNet (blog) says at

    […] has made several mapping acquisitions since 2009, including Placebase, Poly9, and C3 Technologies and rumors suggest that its been spending the last few years combining them […]

  13. The Apple/Google war rages on; manifests itself in Maps | ZDNet says at

    […] has made several mapping acquisitions since 2009, including Placebase, Poly9, and C3 Technologies and rumors suggest that its been spending the last few years combining them […]

  14. The Apple/Google war rages on; manifests itself in Maps | Apps for Android and Games says at

    […] has made several mapping acquisitions since 2009, including Placebase, Poly9, and C3 Technologies and rumors suggest that its been spending the last few years combining them […]

  15. WSJ: Apple Has Been Planning Google Maps Ouster "For Years" says at

    […] Quebec-based Poly9, a Google Earth-like product (2010) […]

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